This week I am focusing my attention on getting the design
process initiated, and starting my garment and product range plan. I will also
be organising a test photo-shoot for my brand book this week. Whilst gathering
inspiration for the collection from my own imagery taken in Italy, my attention
was drawn to the ethereal ideologies of Roman Goddesses that link closely to religious
buildings of past eras. A key reference within my design process is the Roman
Goddess “Antevorta”, her name meaning Goddess of the future. This characteristic
ties in with my intended trend concept and conveys an intelligent, fashion
forward theme. I was drawn in by the interesting historical juxtaposition that
this Goddess symbolizes. As trend forecasting processes rely heavily on looking
at past influences to guide future predictions, Antevorta is a perfect example
of how an ancient religious figure can provide context whilst holding a future
driven identity that inspires contemporary fashion. As LSOLE endeavours to
highlight the natural beauty and power of a woman and her body, I want the SS15
range to illustrate the future driven nature that Antevorta represents. This
ancient Roman Goddess embodies a feminine, powerful and spiritual aesthetic
which I aim to capture within the collection and brand ethos.
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