The LSOLE brand book will feature heavily around imaged
based material to communicate powerful concepts and moods. It is essential that
I collect and utilise a variety of sourced images as well as my own primary
photographs, focusing on traditional Italian architecture and form. As well as
keeping visual research in files on my computer, hard drive, and blog, I have
been using Pinterest as a way of collecting inspiration and communicating key
ideologies linked with my brand. Pinterest is a quick and helpful way for me to
create boards for each section of my brand book. The site also allows me to
refine my creative direction in a more efficient format, rather than having
hundreds of images in multiple locations on my computer.
Click here to view my Pinterest page!
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